AdSense for video allows publishers with video content to earn revenue using relevant, non-intrusive ad placements from Google's extensive advertiser network. Video content will display both InVideo overlay and text overlay ads.
* InVideo overlay ads are Flash-based and will be targeted to publishers' content based on the relevance of advertisers' campaigns to your content. Advertisers may choose to include a companion video ad which opens when a user clicks on the overlay, pausing the content and playing a video ad within the video player. InVideo ads will compete in the Google auction and are paid on a cost-per-thousand impressions basis.
* Text overlay ads are drawn from the campaigns of AdWords advertisers and may be contextually targeted to signals in your video and your site. These ads may also be placement-targeted to your site and appear within your video streams. When contextually targeted, text overlay ads are paid on a cost-per-click basis. When placement-targeted, they are paid on a cost-per-thousand impressions basis.
At this time, AdSense for video is in Beta may only be implemented for pages and videos that are in English with traffic primarily from the United States. If you're interested in participating, learn about the requirements, then fill out google's interest form.
You can learn more about the video monetization and distributions offered through their Video Advertising Solutions site.
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